{"id":1878,"date":"2017-05-13T10:38:31","date_gmt":"2017-05-13T08:38:31","guid":{"rendered":"http:\/\/taoofstefan.com\/blog\/?p=1878"},"modified":"2017-05-23T10:08:56","modified_gmt":"2017-05-23T08:08:56","slug":"a-la-sauce-thomas","status":"publish","type":"post","link":"https:\/\/taoofstefan.com\/blog\/main\/lifestyle\/a-la-sauce-thomas\/","title":{"rendered":"A La Sauce Thomas – Show Cooking with Delhaize"},"content":{"rendered":"

In case you wondered why there haven\u2019t been any new Delhaize challenges lately, there are two reasons for that. For time management reasons I had to skip a few challenges. There will be a couple of changes concerning the upcoming challenges and the overall concept. This means many things. In order to get things going Delhaize invited me and several other bloggers to a press event. During this event, all the questions raised got answered. They also introduced their overhauled concept. New ideas have been shared and a marketing campaign between Delhaize and chef Thomas Murer has been launched. The partnership goes by the name of A\u00a0La Sauce Thomas<\/strong>. You can follow it on social media with the hashtag\u00a0#alasaucethomas<\/strong>.<\/p>\n

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A\u00a0La Sauce Thomas: A Partnership With Delhaize Luxembourg<\/h1>\n

The setting of the event was really neat and we were incredibly lucky with the weather. We had plenty of sun and could enjoy the picturesque outdoors. More importantly, the show cooking with Thomas including a BBQ tasting is much more fun when you can be outside. After a nice welcome and a few welcome drinks, some mingling and chatting with the bloggers and the marketing team, the event started. The marketing team, including the Delhaize country head for Luxembourg Mr. Tangyu t\u2019Serstevens<\/a>, were present. As special guest we had Thomas Murer<\/a>, who participated in the 2016 edition of the French \u201cTop Chef\u201d version<\/a>. He managed to get all the way to the semi-finals. Delhaize and Thomas will as of now start a partnership. The partnership will promote the Delhaize philosophy \u201cbien acheter, bien manager\u201d, meaning shop well, eat well<\/em>.<\/p>\n

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From what I can judge from the show cooking the partnership will be a very promising adventure for all parties involved and the customers of Delhaize. The idea is fun and full of involvement. Thomas will drive around Luxembourg in a very iconic VW \u201cK\u00e4fer\u201d (and old school beetle car) and make stops at different Delhaize stores, in which he will discover the wide array of products.<\/p>\n

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What he buys there, he will use later on to work on creative and delicious recipes. His recipes show a lot of finesse and are the work of a true artisan of the culinary arts. What I like about his approach is that he puts a lot of emphasis on using simple and local products and then using knowledge and technique to elevate those ingredients. That\u2019s completely in line with my approach to haute cuisine and the culinary arts.<\/p>\n

A\u00a0La Sauce Thomas: Thomas Murer<\/h1>\n

As said Thomas made it far when he participated in “Top Chef”. With his origins in Alsace as a native of Colmar, after several culinary stops, he ended up in Luxembourg. Since May 2016, so a year already, he runs the restaurant “Aal Schoul<\/a>“, which is Luxembourgish for\u00a0old school<\/em>. This is the literal meaning as the restaurant is located in a building that used to house a school.<\/p>\n

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From left to right: Thomas, Tanguy, and Florence<\/p><\/div>\n

After having had a short personal encounter with Thomas at the press event, I also got the strong sense that the meaning of old school goes deeper for him than the literal translation. This is only my feeling and I will make sure to ask him in depth about it once I get the chance, but I think on a deeper layer old school conveys the idea of traditional craftsmanship and artisanal work. The ingredients he uses are mainly seasonal and regional. The dishes he creates, sure enough, look fancy but are basic at the core level. That being said, they portrayed his huge array of technical knowledge of the different techniques of the culinary arts and a great understanding of palette.\u00a0This knowledge comes from years of studying theory, working in kitchens and learning from well regarded and Michelin-endorsed chefs.<\/p>\n

A\u00a0La Sauce Thomas: New Products, Many Possibilities<\/h1>\n

Delhaize also used the start of the partnership and the press event to introduce several new products out of different food categories. During the event, I had the pleasure to try and enjoy not all of the new products but many of them already. Delhaize provided me and the other invitees with goodie bags. Have a look at what I got together with my wife:<\/p>\n

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As you can see there is a lot going on here. After having seen the ingredients and having checked out my fridge I am full of ideas what to cook. I will share my recipes with you later on in separate posts.<\/p>\n

[UPDATE: 23.05.2017]<\/strong><\/p>\n

Here is the first recipe:<\/p>\n